PRIVACY POLICY

Last Updated: December 31, 2025

My Helpful Books ("We", "Us", or "Our"), located in Saraya, Bulgaria, is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website or purchase our digital products. Because we are based in the European Union, this policy is designed to comply with the General Data Protection Regulation (GDPR) while also addressing rights for our international customers.

1. INFORMATION WE COLLECT

We collect information to provide you with our products, improve our services, and measure marketing effectiveness:

  • Personal Information: When you purchase a product, we receive your name, email address, and order details from our reseller, Digistore24, to fulfill your order.
  • Payment Information: We do not collect, store, or process your credit card or bank details. All payments are processed securely by our reseller and merchant of record, Digistore24. We only receive confirmation that your payment was successful.
  • Technical & Usage Data: We automatically collect certain information when you visit our site, including your IP address, browser type, operating system, and interaction data (pages visited, time spent).
  • Marketing Data (Pixels/Cookies): If you interact with our advertisements (e.g., on Facebook/Meta or Google), we may collect data regarding ad performance and conversion attribution.

2. HOW WE USE YOUR INFORMATION

We use your data for the following legitimate business purposes:

  • Order Fulfillment: To deliver your digital products (ebooks, login credentials) to your email based on the data provided by Digistore24.
  • Customer Support: To respond to your inquiries, help with access issues, or coordinate with Digistore24 regarding refunds.
  • Marketing (With Consent): To send you updates, new book releases, or helpful tips related to our content. You can unsubscribe from these emails at any time by clicking the "Unsubscribe" button in one of the emails you have received from us.
  • Analytics & Advertising: To analyze the effectiveness of our advertising campaigns and improve website performance.
  • Legal Compliance: To comply with tax laws and maintain necessary business records.

3. SHARING YOUR INFORMATION

We do not sell, trade, or rent your personal information to others. We only share data with trusted third-party service providers who assist us in operating our business:

  • Reseller & Merchant of Record: Digistore24 (acts as the seller of the product and handles all payment processing and invoicing).
  • Email Services & Hosting: Systeme.io (to host our website and send product delivery emails).
  • Analytics & Advertising: Meta Platforms (Facebook Pixel) and Google Analytics. These tools help us understand website traffic and serve relevant ads.
International Data Transfers: Some of our service providers (including Systeme.io and Meta) are based in the United States. When your data is transferred outside the European Economic Area (EEA), we ensure it is protected by appropriate safeguards, such as the EU Standard Contractual Clauses (SCCs) or the EU-US Data Privacy Framework.

4. DATA RETENTION

We retain your personal information only as long as necessary to fulfill the purposes for which we collected it, including for the purposes of satisfying any legal, accounting, or reporting requirements. For tax purposes (Bulgarian tax law), we may be required to keep basic information about our business transactions for up to 10 years.

5. YOUR RIGHTS (GDPR & INTERNATIONAL)

You have specific rights regarding your data:

  • Right to Access: You can ask for a copy of the personal data we hold about you.
  • Right to Rectification: You can ask us to correct inaccurate data.
  • Right to Erasure ("Right to be Forgotten"): You can ask us to delete your data, provided we do not need it for legal/tax reasons.
  • Right to Withdraw Consent: If you have subscribed to our emails, you can withdraw your consent at any time.
  • Right to Lodge a Complaint: You have the right to lodge a complaint with a supervisory authority. In Bulgaria, the competent authority is the Commission for Personal Data Protection (CPDP).
  • For California/US Residents (CCPA): We do not sell your personal information. You have the right to request disclosure of the categories of information we collect and to request deletion of your data, consistent with the CCPA.

To exercise any of these rights, please contact us at support@myhelpfulbooks.com.

6. COOKIES AND TRACKING TECHNOLOGIES

Our website uses "cookies" and tracking pixels to enhance your experience and track advertising results.

  • Essential Cookies: Required for the website to function correctly.
  • Marketing Cookies: Used by third parties (like Facebook/Meta) to track conversions from ads. You may control these settings via your browser or by using tools like "Your Online Choices."

7. CONTACT US

If you have any questions about this Privacy Policy, please contact us:

My Helpful Books
ul. 4 No. 1a
4447 Saraya, Bulgaria
Email: support@myhelpfulbooks.com

© 2025 My Helpful Books. All Rights Reserved.

Terms of Sale